Western Digital Corporation (“Western Digital”), today introduced modern and innovative redesigns of its My Passport, My Passport for Mac, and My Book hard drive lines, which have been highly recognized leading sellers for more than a decade. In partnership with fuseproject, an award-winning industrial design and branding firm, the reimagined products were built with the customer in mind. Developed to help make a connection between the device and user, the new drives also include password protection and hardware encryption so customers will love their hard drive as much as they cherish the content stored on it.

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“As the storage landscape continues to rapidly evolve, and the bars for design and user-experience have increased, the team focused on the design and user experience to catapult My Passport and My Book to the next level,” said Jim Welsh, senior vice president, Content Solutions Business Unit, Western Digital. “Through the reimagined design language, we want to engage consumers in a conversation about how storage is core to their lives and how they feel more empowered by the real benefits of capturing, protecting and enjoying life’s precious memories.”

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wd gold hdd 10tbWestern Digital Corporation, a world leader in storage solutions, today announced a new, high-capacity configuration of up to 10TB for its award-winning WD Gold datacenter hard drives. Designed for modern enterprise storage systems, WD Gold 10TB datacenter hard drives feature HelioSeal helium-technology for high capacity, power efficient storage for datacenter environments.

WD Gold datacenter hard drives are designed for a broad range of applications – including small- to medium-scale enterprise servers and storage, and rack-mount datacenter servers and storage enclosures. WD Gold 10TB datacenter hard drives feature an optimized design over the existing WD Gold 8TB drives that helps reduce TCO (Total Cost of Ownership) of servers and storage systems through an 8 percent operating power reduction while delivering 25 percent more capacity. This benefits IT administrators challenged with keeping up with growing storage demands on limited budgets.

"It is Western Digital's on-going goal to provide superior reliability and compelling value to the our enterprise customers," said Brendan Collins, vice president of product marketing, Western Digital. "WD Gold drives are a key component of the overall WD portfolio, providing power efficient, capacity-optimized storage for a wide range of high workload applications. The new 10TB capacity enables customers to efficiently deploy higher density storage solutions."

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Seagate Technology plc, a world leader in storage solutions, today unveiled a new portfolio of 10TB high capacity drives dubbed the Guardian Series. Purpose-built to help customers better manage and move the huge amounts of digital data they consume and create, the 10TB Seagate BarraCuda Pro desktop drive, Seagate IronWolf for NAS applications and Seagate SkyHawk for surveillance introduce new brand names and imagery and represent the most complete 10TB portfolio in the industry. The Guardian Series features industry leading technology that raises the bar on features, speed and capacity for use across a wide range of markets, including personal, creative and design computing, online gaming, small- and medium-sized businesses and large-scale surveillance systems.

Seagate 10tb hard drives

“Consumers and organizations today face a similar challenge -- what to do about the massive deluge of data and video they confront every day,” said Matt Rutledge, senior vice president of Client and Consumer Storage at Seagate. “Whether it’s dominating in the latest game, producing compelling multimedia content, mining data to help create new apps and business services, helping to protect people and places around the world against new threats, and more, the Seagate Guardian Series is designed to preserve your most critical data and move it where it’s needed fast so you can make the most of it. By incorporating powerful new features and capabilities, our 10TB products also make it easier for everyone to create, consume and use data.”

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Western Digital Corporation today announced the launch of its My Passport Ultra, and upcoming My Passport for Mac and My Passport Ultra Metal portable hard drives, with up to 4TB capacity, filling the need for people to physically carry massive personal collections of videos, photos and other content with them, in a device roughly the size of a smartphone. The perfect blend of style and functionality, these My Passport portable hard drives meet the needs of today’s consumers with features people love like easy-to-use backup software, password protection and portable style in multiple colors, coupled with USB 3.0 connectivity.

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Perfect for students, business people and general consumers on-the-go who prefer to carry their device with them, these My Passport portable hard drives are dependable, with easy-to-use WD Backup™ automatic backup software1 with cloud-ready Dropbox™ integration and 256-bit AES hardware encryption with password protection to help safeguard against unauthorized drive access. With these My Passport drives, it's now easier than ever to have a content protection plan that fits everyone’s busy life.

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Western Digital Corporation ("Western Digital"), a global storage technology and solutions leader, today introduced the WD Pro Series: My Passport Wireless Pro Wi-Fi mobile storage and My Cloud Pro Series network attached storage (NAS). Designed specifically for the creative community, the WD Pro Series enables seamless transfer of content between devices, with classic WD reliability and speed, regardless of whether users are on a remote shoot, in the studio or editing at home. The products use the My Cloud mobile app – the new version of the app will be launched with the My Passport Wireless Pro and My Cloud Pro Series and be compatible with the Adobe Creative Cloud. In addition, both the My Passport Wireless Pro and My Cloud Pro Series devices are also compatible with the Plex™ Media Server and My Cloud OS 3 software for easy editing, streaming and sharing of content.

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"Portability, reliability, capacity, speed and interoperability are crucial for creative professionals, whose very livelihoods rely on the strength of the technology they use to store their life's work," said Sven Rathjen, vice president of marketing for content solutions at WD. "We created the WD Pro Series as a comprehensive, feature-rich storage solution designed to fit seamlessly into their workflow, regardless of where the work actually happens, so storage, transfer, back-up, editing and even streaming options are readily available."

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ADATA Technology, a leading manufacturer of high performance DRAM modules and NAND Flash products, today launched the HD700 and HV620S external hard drives. The two products provide reliable and affordable storage for wide range of users. The HD700 is an entry-level ruggedized, durable hard drive with IP56 water and dust proofing plus military-grade shock resistance. The HV620S is slimmed-down version of the best-selling ADATA HV620, with a sleek glossy exterior and a profile of just 11.5mm. Both drives feature a G-Shock sensor and 256-bit AES data encryption, and are Windows and Mac OS compatible.

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The HD700 has been designed for users that enjoy activities such as hiking, mountaineering, kayaking, and cycling. In other words, lifestyles that call for storage to capture experiences as they happen while putting demands on storage devices, namely shocks, vibration, as well as exposure to dust and water. The HD700 is IEC IP56-certified, meaning it offers dust proofing against all but the finest particles. The HD700 is also water-proof, able to withstand high pressure jets of water. It meets MIL-STD-810G 516.6 drop test requirements to ensure military-grade impact proofing. The HD700 uses multi-layered protection, with a cushioned interior, hardened plastic enclosure, and a removable shock-canceling silicone cover. The HD710 is available in 1TB and 2TB and uses USB 3.0. Its removable silicone covers will be made available in multiple colors, to be announced at a later time.

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seagate 10tb helium enterprise hddSeagate Technology plc, a world leader in storage solutions, today announced it is now shipping in volume its 10TB helium enterprise drives— the Seagate Enterprise Capacity 3.5 HDD. Engineered to meet the storage needs of top cloud service providers, the Enterprise Capacity 3.5 HDD features the industry’s lowest power and weight for maximum space efficiency at the lowest energy usage— lowering the overall total cost of ownership (TCO) of today’s large scale data centers. Currently the highest capacity drives available worldwide, these innovative new products are now available to purchase direct from global distributors.

“Seagate has the most comprehensive Nearline portfolio in the industry. Each of our Nearline products – including our new flagship 10TB helium enterprise drive shipping today – is designed to help customers take maximum advantage of top technology trends that have the highest impact on their business,” said Mark Re, CTO at Seagate. “While we offer a number of impressive technology advantages, at the end of the day customers really want solutions and insights that help them better leverage the value of their data so they can offer services and capabilities unmatched by their competitors. Seagate’s 10TB helium drive is designed with these market mandates front of mind.”

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lacie 12big thunderbolt3Today at the National Association of Broadcasters Convention, LaCie, the premium brand from Seagate Technology plc, announced the LaCie 12big Thunderbolt 3, a professional 12-bay desktop RAID storage unit. With up to 96TB of capacity, the breakthrough performance of Thunderbolt 3 and RAID 5/6, the LaCie 12big helps video professionals meet the data demands of 4/5/6K cameras. At up to 96TB, the LaCie 12big boasts a 50 percent higher capacity than any other desktop direct attached storage solution on the market—with a footprint smaller than a tablet. It features Seagate’s enterprise-class drives with a five-year limited warranty for extraordinary reliability and data availability to safely store and edit massive amounts of ultra hi-res footage

For the 12big, LaCie harnessed the breakthrough performance potential of Thunderbolt 3 technology and squeezed the absolute best speeds out of the hard drives. LaCie added a hardware RAID controller and 7200RPM drives, and the result is record-breaking speeds of up to 2600MB/s—and 2400MB/s in RAID 5.

“We are thrilled to see LaCie push the boundaries of speed, video bandwidth and compatibility with its latest Thunderbolt storage solution,” said Jason Ziller, Intel’s Director of Thunderbolt Marketing. “Products like the LaCie 12big help highlight what Thunderbolt 3 makes possible.”

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wd gold hddWestern Digital Corporation, a world leader in storage solutions, today announced the expansion of its award-winning color portfolio with a new line; WD Gold datacenter hard drives. WD Gold datacenter hard drives are designed for a broad range of applications – including small- to medium-scale enterprise servers and storage, and rack-mount datacenter servers and storage enclosures. WD Gold drives are currently available at select U.S. distributors, resellers and through the WD Store.

With purpose-driven designs for the datacenter, WD Gold datacenter hard drives are launching with a new, high-capacity configuration of up to 8TB that offers HelioSeal® helium-technology for performance, ideal capacity per square foot, power efficiency and low power consumption for datacenter environments. WD Gold datacenter hard drives feature an optimized design with an 8TB option that helps reduce the TCO (Total Cost of Ownership) of servers and storage systems, benefiting IT administrators challenged with growing storage capacity needs on limited budgets. WD Gold hard drives will also include a premium dedicated support line for customers worldwide.

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Seagate Technology plc, a world leader in storage solutions, today announced the launch of Seagate Innov8, the world’s first USB-powered desktop hard drive. Seagate Innov8 features innovation from the inside out with its industry-leading 8TB capacity, trend-setting Ignition Boost Technology and expressive design.

seagate innov8 desktop hdd

There is still an abundance of consumer electronics that require an external power supply, placing a premium on power outlets. With advancements in USB 3.1 technology, major manufacturers like Apple® are beginning to rely on one connection-type for everything. Today, with the introduction of Seagate’s new Ignition Boost Technology, Innov8 is the world’s first 8TB desktop hard drive that does not need to be plugged into a power outlet. Similar to a standard car requiring a battery kick to start the engine, Ignition Boost together with USB 3.1 enables Innov8 to thrive off bus power. No dedicated power source or adapter required.

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