ADATA Technology, a leading manufacturer of high performance DRAM modules, NAND Flash products, and mobile accessories today launched the HD710 Pro durable external hard drive alongside an addition to the best-selling HD650 range. The HD710 Pro improves on its HD710 predecessor by exceeding IP68 dust and water proofing plus military-grade shock resistance. It enhances the safeguarding of stored data against accidents, damage, and the rigors of active lifestyles, and is available in four colors. The HD710 Pro offers up to 4TB capacity. The refreshed HD650 arrives in a stylish light blue over black color scheme, also providing 4TB capacity – a new milestone for unpowered USB external hard drives. Together, these two new USB 3.1 models bolster the ADATA external hard drive portfolio, giving consumers more choice.

adata hd710 Pro

HD710 Pro: more durable and bigger than before
The original HD710 proved quite successful for ADATA on Windows, Linux, and Mac OS. The HD710 Pro improves on it with enhanced dust and water proofing that boosts its durability for use in harsh environments and the outdoors. It exceeds IEC IP68 requirements, being completely dust-tight and able to withstand up to 60-minute submersion in 2 meters of water. It also meets and passes MIL-STD 810G 516.6 requirements, surviving shocks and impacts associated with drops from up to 1.5 meters. The HD710 Pro uses a custom triple-layered protective build and implements G-Shock sensor technology that stops and restarts drive activity when shocks or vibrations are detected to prevent data corruption. The drive features an ergonomic USB port cover for effortless open/close, and a useful wraparound groove for storing its USB cable. Red, yellow, and blue variants are available in 1TB/2TB, while the black version goes up to 3TB/4TB.

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 In addition to a new metallic look, the drive offers intuitive WD Discovery™ software to help consumers easily back up photos, videos and important documents shared and created across multiple social networks, cloud services and devices. The My Passport Ultra drive is the ideal storage solution for consumers who want to consolidate and preserve all aspects of their digital lives.

wd my passport ultra gold silver

Today's consumers have multiple social media accounts, and according to Parks Associates research, use an average of three public cloud services per household like Dropbox, Google Drive™ or Microsoft OneDrive, all of which increases their digital footprint. With so many ways to create, share and store content, there is a growing need for solutions that enable consumers to consolidate all of this crucial data. The My Passport Ultra drive with WD Discovery software makes it easier than ever to back up content from popular social media platforms like Facebook and Instagram. With a few simple steps, users can download all of their content, including tagged photos and videos from Facebook, onto the drive. WD Discovery software is also an excellent way for users to keep a local copy of files they've stored on their favorite public cloud services.

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Toshiba America Electronic Components, Inc. (TAEC), a committed technology leader, announces the new AL14SX Series HDD – a family of 15,000rpm enterprise performance hard disk drives for mission critical servers and storage. Boasting a new 900GB capacity model, this drive series features a 50 percent capacity increase and superior performance and power savings compared to Toshiba’s prior AL13SX generation.

toshiba AL14SX hdd

The AL14SX Series is available in 300GB, 600GB and 900GB capacities in a compact, 2.5 inch, 15mm form-factor, saving rack space and reducing mission critical storage footprint and operational burden. Available models support 512 native, 4K native or emulated 512 sector length technologies for optimized compatibility with industry standard applications and operating environments. At 290 MiB/s, with 4Kn/512e model and 5.6 watt power consumption rating, the AL14SX features a 19 percent increase in maximum sustained transfer rate and a 28.7 percent improvement in power efficiency (W/GB) over the prior AL13SX generation.

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The month of June will undoubtedly go down as a great month for Xbox gamers. First, Xbox Game Pass went live at the beginning of the month, giving access to a regularly updated catalog of 100+ Xbox games. This week at E3 the next big Xbox titles will be revealed, making gamers further brim with anticipation. With Xbox Game Pass allowing direct downloads, and added games coming to the Xbox library, having enough space to enjoy all this greatness is critical.

seagate game drive hub xbox

That’s why Seagate took its latest storage solution for Xbox gamers to the next level. The new Seagate Game Drive Hub for Xbox features 8TB of storage and a multi-purpose USB hub for players with massive game libraries—demanding peak game storage capacity for today’s most advanced games. Designed and tested in collaboration with Xbox, Game Drive Hub for Xbox works seamlessly with any console in the Xbox One family of devices (Xbox One, Xbox One S and Xbox One X).

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wd red pro nas 10tbWestern Digital Corp., a global data storage technology and solutions leader, today announced the expansion of its award-winning WD Red and WD Red Pro NAS hard drives lineup with the introduction of 10TB capacity models optimized for use in personal, home and small to medium business NAS systems. Western Digital has shipped more than 15 million helium-based high capacity drives into multiple applications, including for NAS systems, to date and is continuing to support customers with higher capacities and outstanding reliability. The WD Red line of NAS hard drives allow customers to scale up or down to meet their changing NAS storage needs.

"In July 2012, we introduced the WD Red line to address the unique performance, compatibility and scalability challenges facing home and small business NAS customers," said Brendan Collins, vice president, devices business unit at Western Digital. "Five years and over 16 million WD Red family hard drives later, we continue to advance the platform, bringing our innovative HelioSeal platform and other advanced technologies that allow customers to meet their evolving private cloud needs."

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hgst ultrastar he12 12tbWestern Digital Corp. today announced that it has begun shipping its fourth-generation helium-based hard drive with its 12TB HGST-branded Ultrastar® He12 hard drive. The Ultrastar He12 12TB hard drive is the next generation of the company’s award-winning high capacity enterprise-class drive with HelioSeal technology, providing customers with a data storage solution addressing the expansive information management needs and demanding performance requirements of today’s enterprise, cloud and hyperscale workloads.

“We have again raised the bar in enterprise storage with the industry’s most advanced and cost-effective highest capacity helium HDD storage solutions,” said Mark Grace, senior vice president of devices at Western Digital. “The Ultrastar He12 hard drive advances Western Digital’s portfolio leveraging the HelioSeal platform to deliver industry-leading high capacity HDD storage with exceptional power efficiency. Western Digital has shipped over 15M helium-based high capacity drives to date and continues to support our customers with outstanding reliability and Quality of Service (QoS). Our industry-leading data center portfolio enables customers across the spectrum to meet their evolving and dynamic data center demand.”

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Drones are creating more content than ever before, and with the announcement of the Seagate DJI Fly Drive, managing that surge of data is about to get easier. The first data solution to come from Seagate and DJI’s strategic partnership, Fly Drive will allow drone pilots to efficiently back up their photo and video content on location, thanks to its large storage capacity, integrated MicroSD card slot, quick transfer speeds and durable build. It also comes with a complimentary two-month subscription to Adobe® Premiere® Pro CC, part of Adobe Creative Cloud®—placing the keys to creativity in the hands of drone enthusiasts everywhere. Fly Drive features:

seagate dji fly drive

Capacity: Up to 2TB
With this kind of space, Fly Drive can store over 60 hours of 4K 30fps video footage. On a drone like the DJI Mavic Pro, that’s more than 250 flights worth of content.

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toshiba 8tb n300 hddToshiba America Electronic Components, Inc. (TAEC), a committed technology leader, today announces a new series of 3.5-inch internal NAS (Network Attached Storage) consumer hard drives for personal, home office and small business use – the N300 Series HDDs. The new line of high-reliability drives are optimized for the performance, reliability, endurance and scalability required of NAS environments in which large amounts of data need to be efficiently stored and accessed daily.

The N300 Series is available in 4TB, 6TB, and 8TB capacities; all featuring a large 128MB data buffer. With support for up to eight drive bays in a multi-RAID NAS design, users’ NAS configurations can grow in line with their evolving data storage needs. Additionally, Toshiba’s Dynamic Cache Technology, a self-contained cache algorithm with on-board buffer management, optimizes cache allocation during read/write to provide the high-level performance demanded by real-time domains.

“We recently revealed that we were the fastest growing vendor in the HDD space for 2016,” said Michael Cassidy, vice president of consumer hard drives at Toshiba America Electronic Components, Inc. “Our new N300 Series is another testament to Toshiba’s market leading determination to meet customer demand with drives that offer variety, dependability and efficiency for every need.”

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Toshiba America Electronic Components, Inc. (TAEC), a committed technology leader, announces volume availability of its next MG Series HDD – the MG05ACA800 – providing 8TB for business critical servers and shared storage systems. With a 33 percent increase in capacity from the previous 6TB SATA generation, this drive is the first Toshiba 8TB SATA 6.0Gbit/s capacity-optimized storage for the enterprise, making it the largest capacity ever produced by Toshiba. The drive improves sustained transfer rate performance by 12 percent when compared to the MG04ACA.

toshiba mg05 8tb hdd

The new 8TB model can help to improve the operational efficiency of storage infrastructure by increasing the capacity available in the industry-standard 26.1mm high form-factor. The drive’s high capacity SATA interface and performance characteristics match-up well with requirements for applications such as software-defined storage infrastructures, public and private cloud deployments, digital archives and disk-based backup and data protection solutions.

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wd purple hdd 10tbWestern Digital Corporation (“Western Digital”), a storage industry leader, today announced the availability of the WD Purple 10TB HDD, the newest member of its high-capacity hard drive line for surveillance applications. According to IHS Markit, anticipated growth of 4K-compliant and high-resolution network cameras over the next few years is driving higher demand for surveillance-class storage to support systems featuring these technologies*. With increased capacity and proven leading-edge technology, the WD Purple 10TB HDD is optimized for 24x7 video surveillance systems and up to 64 high-definition (HD) cameras in home and small business security environments.

“Advanced imaging technology advancements are expanding the value that video surveillance provides for applications ranging from retail and public safety monitoring to smart-city infrastructure, all of which are driving new storage needs,” said Brendan Collins, vice president of product marketing. “Our new 10TB drive inherits the high performance, reliability and endurance qualities of our WD Purple family, with maximum capacity to offer VARs, integrators and consumers a 4K-ready solution for current and next-generation surveillance systems.”

“All of us at 45 Drives are excited about the new WD Purple 10TB hard drive,” said Doug Milburn, vice president and Cofounder of 45 Drives/Protocase, Inc. “With so many of our customers in the surveillance industry, it’s important for us as a company to have the right products to for their needs. WD Purple hard drives provide the two critical elements to our customers – density and enhanced reliability – all at a reasonable price point.”

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