Clickfree, the inventors of Effortless Backup, today announced the launch of C2 its new flagship portable hard drive. With C2, Clickfree once again redefines consumer backup by bringing together an amazing set of features that have never before been available in a single backup product. Without adding complexity to Clickfree's signature approach, consumers will now be able to automatically import music from iPods and iPhones, burn backed up files to CDs and DVDs, extract and organize all email attachments and protect files with encryption. All these new features in a beautiful high-gloss unit with a built-in USB cable makes it the most portable drive on the market.

Hitachi Global Storage Technologies (Hitachi GST) today announced worldwide availability of two new 15,000 RPM Ultrastar hard drives for Tier 0/1, mission-critical, enterprise storage applications. The new drives include the Ultrastar C15K147, Hitachi’s first 15,000 RPM, 2.5-inch 6Gb/s Serial Attached SCSI (SAS) hard drive, and the new 600GB Ultrastar 15K600, the company’s fourth generation 3.5-inch drive with either 6Gb/s SAS or 4Gb/s Fibre Channel Arbitrated Loop (FCAL) interfaces. To help enterprises protect sensitive data and comply with privacy and data protection regulations, Hitachi now offers industry-compliant, self-encrypting, enterprise-class hard drives as an option across all of its 10,000 and 15,000 RPM Ultrastar drives.

While enterprise operating costs continue to escalate, most IT budgets are either flat or trending downward. At the same time, enterprise data is proliferating at an unabated rate and sensitive data must be protected. These factors combine to make storage efficiency, data protection and return on assets (ROA) among the most pressing concerns for today’s data center managers. In these environments, every possible technique must be applied to achieve maximum value, efficiency and security. This could mean applying tiered storage methods, implementing encryption technologies, reducing power, maximizing cooling while minimizing space requirements, or obtaining maximum performance out of individual components and systems.
Today LaCie, in collaboration with world-famous designer Philippe Starck, announced the LaCie Starck Desktop Hard Drive and the LaCie Starck Mobile Hard Drive. The new products showcase more than just Starck’s iconic signature; there is an intellect revealed throughout each component of the design.

From Philippe Starck: "Technological genius explodes exponentially, each time with incredible power whose limits are yet to be known. The power remains, never abating, symbolically characterized by the sculptural magma that one attempts to cleave, to master within this geometrically perfect strongbox. A symbol of strength mastered, of freedom guided, of incandescent magma heeding to the form of its cast. The interpretation is free. But the mystery remains."
Complementing Starck’s design philosophy is an intelligent surface that responds to your touch. Exclusively featured on the LaCie Starck Desktop Hard Drive, you can customize the touch-sensitive surface to open an application of your choosing with the touch of a finger. It’s an easy, efficient way to streamline your digital life.
WD, the world's leader in external storage solutions, today introduced its new My Book® Elite™ desktop external drives featuring a customizable e-label that's always visible, even when the drive is unplugged, making it easy to know what's on the drive and how much space is left. The new My Book Elite also features automatic and continuous backup with WD SmartWare™ software and 256-bit hardware-based encryption. Available now at select retailers and shopwd.com, the new My Book Elite drives are offered in capacities of 1 TB, 1.5 TB and 2 TB.

The e-label smart display on the spine of the My Book drives can be changed easily and as often as desired. It utilizes e-paper technology which reads like ink on paper. With the included WD SmartWare software, users can easily create a label to name their drive or remind themselves of its contents. The e-label also shows available capacity and whether the drive is locked via WD SmartWare software's powerful password protection and hardware-based encryption. Utilizing e-paper technology, the information on the display remains clearly visible, even when the drive is unplugged, and the customized label can be changed easily as often as desired.
WD, the world's leader in external storage solutions, today introduced its new ultra-portable My Passport™ Elite™ external hard drives featuring an illuminated capacity gauge and drive lock indicator so users can see at-a glance how much space is left on their drive and whether their data is secure. The convenient grab-and-go USB dock frees up valuable desk space and eliminates the search for USB ports, making it ideal for professionals who take their data back and forth to the office.

Like the previously announced My Passport™ Essential™ drives, the My Passport Elite portable drives feature automatic and continuous backup with WD SmartWare™ software and 256-bit hardware-based encryption. My Passport Elite drives are available now in 3 appealing metallic colors - Metallic Red, Metallic Blue and Charcoal Metallic - and are offered in capacities of 320 GB, 500 GB and 640 GB.
Toshiba Corporation today announced that it has completed the transfer to its control of Fujitsu Limited's hard disk drive (HDD) business and that it will introduce a new operating structure for the HDD business.
On April 30, 2009, Toshiba and Fujitsu announced the conclusion of a definitive agreement on the transfer of Fujitsu's hard disk drive (HDD) business to Toshiba. The companies have now carried out all necessary procedures and today completed the transfer. Toshiba will promote maximization of synergy with Fujitsu's enterprise HDD business and technology, and expand its HDD business.
Under the new business structure, Toshiba will reinforce its already strong market position as a leading vendor of small form factor HDDs, expand its enterprise HDD business and technology, and develop SSD products for servers and enterprise storage systems by integrating its NAND flash memory technology with Fujitsu's enterprise HDD technology. Moreover, Toshiba will promote a winning performance in a severe business environment by expanding its product line-up and enhancing its ability to deliver competitive, high quality products. Toshiba's ultimate objective is to be an industry leader offering total storage solutions and services that meet a broad range of customer needs.
Add a commentOther World Computing (OWC), a leading PC and Mac technology company, announced today its newest OWC Mercury On-The-Go Pro(tm) model is the first FireWire 800/400 and USB 2.0 bus powered 2.5" portable drive offering 1TB of storage capacity on the market.

The high-performance, pocket-sized portable storage solution for Mac or PC users features FireWire 800, FireWire 400, and/or USB 2.0 connectivity for data transfer speeds up to 100MB/s and is bus powered so it can be used without an AC adapter. With 1TB of storage capacity, the Mercury On-The-Go Pro now offers 100% more data storage capacity than the highest capacity offered in the Mercury On-The-Go Pro line at the start of September.
Buffalo Technology, a global leader in the design, development and manufacturing of storage and wireless networking, today announces the first to market SuperSpeed USB 3.0 external hard disk drive, recently showcased at the USB 3.0 Intel Developer Forum 9 (IDF) in San Francisco on 22nd September, 2009.

Tim Scale, EMEA Product Marketing Director, Buffalo Technology, said: “The new DriveStation™ HD-HXU3 combines both USB 3.0 performance, and the latest hard disk technology, tied in with Japanese based Buffalo’s renowned high quality design to create a massive jump in performance, copying Gigabyte files in just seconds. Truly amazing and ground breaking technology, another first from Buffalo Technology”.
A-DATA announced today that it is has begun to ship the industry’s first waterproof and shock resistant portable hard disk drive. Designed specifically for students, road warriors and sports enthusiasts, the SH93 incorporates a rubber-plastic mix and special cushion materials.

This super strong hard disk drive can be submerged in water to a depth of 1m for 30 minutes and meets the U.S. military's MIL-STD-810F drop test standard. The MIL-STD-810 test addresses a broad range of environmental conditions to generate confidence in the overall durability of a system design. With the USB cable cord tucking into the slit that goes around the side of the HDD, the SH93 is beautifully designed with a finish paint in racing car yellow. It is easy for users to conveniently carry around massive documents without the fear of damaging files stored in the HDD in the incident of accidental drop or water spills.
Due to numerous customer requests, Sharkoon has expanded their "QuickPort" hard drive adapter-series with a model that now includes an additional IDE-interface: The Sharkoon QuickPort Combo now offers an interface for IDE-devices located beside the SATA-hard drive connection port.

Sharkoon's QuickPort models are the ideal solutions for hard drive collectors, allowing them to attach their external storage mediums quickly and easily to their PC or notebooks- perhaps occasionally for a fast HD-backup or for also accessing the private hard drive media center as an application for a TV streaming client. The hard drive is simply inserted into the QuickPort and immediately recognized as a device, therefore eliminating time consuming installation to a computer or external housings. The adapter itself is attached via USB to the computer. Like the previous models, the QuickPort Combo also accommodates SATA-Hard Drives in both 2.5 and 3.5 inch formats. A folding mechanism ensures a secure hold on either size model. When finished, users can simply take the hard drive with them by utilizing the eject button.