Verbatim, the storage media specialist, is 40 this year, and to mark the occasion the company is releasing a limited edition gold portable external hard drive. The resplendent gold UV coating of the “Anniversary Edition” houses a 500 GB 2.5” hard drive and includes easy-to-use backup and synchronization software. The drive is compatible for PCs and Macs and is available in shops for a limited period.
The Dmailer backup software loaded on the drive is PC- and Mac-compatible. As it is an executable file, no installation is needed, which makes backing up very quick and easy for professionals and novices alike.
The Verbatim Sync software, which is also pre-loaded, supports users with reliable synchronisation of files and folders, from Microsoft Outlook or Windows mail contacts and calendar entries to documents, photos and videos. This enables users to take the content of their PCs wherever they may go and to continue to work with it on other devices while away. The Verbatim Sync software then synchronises it on their return, ensuring that the content is fully up to date.
Complete with a USB 2.0 port that supplies the power and ensures data transfer at up to 480 Mbit/sec, the Anniversary Edition HDD is lightweight – only 161 grammes – optimising it for mobility.
Forty years on, Verbatim has entered its anniversary year as the third-largest brand in the overall European digital storage market and the world leader in optical storage media.
“From our early years in tape and floppy disks to our current broad product range of Optical, Flash Memory, External Hard Drives and Accessory Products, the Verbatim brand has always been associated with quality and reliability. This has been the foundation of our success and will always to be at our core as we celebrate our 40th anniversary and continue to innovate and market popular consumer and professional products into the future,” said Gary Milner, President of Verbatim EUMEA.