Memorex Introduces Affordable Flash-based USB Storage Media

Memorex, the leading retail provider of digital media in North America, today announced the availability of the world's first shareable, flash-based USB storage media. The Memorex FlashDisc offers a high-capacity alternative to the floppy diskette and low-cost alternative to personal USB flash drives, bringing to market a re-useable storage medium that's simple for anyone to use and affordable enough to share. The versatile FlashDisc combines low-density flash memory chips - encased in lightweight but protective plastic - with a USB connector and protective cap, creating a cost-effective way to share files, photos or music with co-workers, classmates, family and friends.

The USB-compatible Memorex FlashDisc is an easy way to share data between any PC or Mac with a USB port. At 2.3 inches in diameter and 0.3 inches high, the FlashDisc's thin, round design is durable and portable like a floppy diskette, yet delivers more than 10 times the capacity. Each FlashDisc can store up to 400 text documents, 10 presentations, 40 digital photos or 15 minutes of music. Simply plug the Memorex FlashDisc into any computer's USB port to save, delete, rewrite and share files using the easy drag and drop process - without requiring software or a special drive. Unlike USB flash drives, the Memorex FlashDisc is sold in multi-packs that can be purchased for the office, classroom or home. For easy identification of contents, each FlashDisc comes with a write-on adhesive label. Additionally, each package of FlashDiscs sports a mix of color schemes to allow for color-coding of files; combinations include black and red, black and blue, and black and yellow.