Primera and TitleMatch have announced that they will be holding the first public demonstration of a fully-integrated, DVD On-Demand solution with Qflix copy protection at the ESCA's Digital Supply Chain Developers Conference. Here's part of their press release:
Primera Technology, Inc.(r), the world's leading developer and manufacturer of CD, DVD and Blu-ray Disc duplication and printing equipment, and TitleMatch Entertainment Group(tm) (OTCBB:PCLI), an innovator of on-demand content distribution, today announced they will be the first companies to publicly demonstrate a completely functional and fully-integrated DVD On-Demand(tm) solution that includes Qflix(tm) copy protection from Sonic Solutions. The demonstration will take place at the Entertainment Supply Chain Academy's (ESCA) Digital Supply Chain Developers Conference, July 27-28, 2007, in Los Angeles, California.

TitleMatch DVD On-Demand service is a new burn-on-demand service for retailers that allows customers to purchase DVD movies and home entertainment directly from a touch screen. Customer-selected content is automatically recorded and printed using a Primera Bravo-Series Disc Publisher for immediate delivery at point-of-sale. The TitleMatch service expands product availability in the retail channel and eliminates physical inventory.
With complete TitleMatch DVD On-Demand systems starting at $4995, you'll probably start seeing them in retail outlets very soon. If you'd like to read more, the entire press release can be found here.