PLEXTOR REAFFIRMS COMMITMENT TO OPTICAL DISC DRIVE BUSINESS
New Product Development and Retail Sales to Continue
FREMONT, Calif. - January 23, 2007 - Plextor® LLC, a leading developer and manufacturer of high-performance digital media equipment, today reaffirmed its commitment to the optical disc drive business in North and South America. On January 19, 2007, Shinano Kenshi Co., Ltd., the parent company of Plextor, announced plans to perform a corporate reorganization to streamline Plextor's optical drive business to enhance operating efficiencies.
"This announcement by Shinano Kenshi will have no material affect on the operations of Plextor LLC, as we already completed a corporate reorganization in North and South America last year. Our business will continue as usual," said Toru Nakazawa, President of Plextor LLC, USA. "It is unfortunate that an incorrect translation of a Japanese article, which contained some errors, has led to the rumor that Plextor is somehow quitting the optical disc drive business. This is completely false. In fact, Plextor plans to continue to lead the market with innovative, exciting products that solve real world problems for our consumer and business customers. We deeply appreciate the loyalty of our customers and valued business partners. And we look forward to many years of future success."
Plextor LLC is a leading developer and manufacturer of high-performance digital media equipment for professionals, consumers, and enterprises. Headquartered in Silicon Valley since 1990, Plextor has introduced generations of award-winning products, including digital video converters and CD-R/RW, DVD±R/RW, and Blu-ray optical disk drives. Contact Plextor at www.plextor.com
Plextor and the Plextor logo are registered trademarks of Shinano Kenshi Kabushiki Kaisha. Other brands and products are trademarks of their respective holder/s.