Here's how to buy a drive.
1. Put down PC World and start reading CDRLabs. I think you've already figured this out.
2. Get adopted by aviationwiz's family. Why? See point 3.
3. Have your parents buy you 2 Premiums and then a PX-708A. Then brag how great Plextor is.
Sorry aviationwiz.. you ask for it.
I paid for both Premium's OK? That is about $250 on CD Burners. One of them was $130 + Tax, the other was $110. That's just about $250 on two cd burners, expensive, but well worth it.
As far as bragging about how good Plextor is, I have and I will, unless they start to send out crappy products, in which case I'll drop them like a hot potato.
As far as brand loyalty goes, you see that here all the time. Take CDRecorder and I for example. We both like our respective brands for different reasons and we throw out good points in why others should get them.