Kingston Digital Europe Ltd, an affiliate of Kingston Technology Company Inc., the independent world leader in memory products, today announced the launch of the Kingston DataTraveler 109. The Kingston DataTraveler 109 is a slim, stylish USB Flash drive available in seven fun colours, and comes with urDrive, a free preloaded application that helps organise your files, photos, videos music and more.

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“Kingston’s DataTraveler 109 is a fashionable USB Flash drive that makes it fun to connect and share photos, music, videos and more with friends and family,” said Krystian Jaroszynski, product marketing manager Flash, Kingston Technology. “Most USB Flash drives offer passive storage, which simply allows users to store and retrieve their data. urDrive offers engaged, active storage that allows users to easily access and organise files, view photos and even play music, all on the USB drive.”

Once the software is launched, the interface is very easy to use and includes many features such as a built-in Photo Viewer, Web browser and MP3 player. urDrive also offers access to games and online backup for even more storage beyond the USB. For complete features of Kingston urDrive go to: http://www.kingston.com/flash/urdrive/

Available in 8GB and 16GB, with each capacity offering seven different colour combinations, Kingston DataTraveler 109 also features a handy key loop that lets users easily attach this stylish, tiny drive to a lanyard or keyring. The Kingston DataTraveler 109 USB Flash drive is backed by legendary Kingston reliability plus a five year warranty and 24/7 technical support.