Sony today presented a series of new initiatives designed to build on its previous three-year revitalization plan and to position the company as the leading global provider of networked consumer electronics and entertainment. In particular, the company will focus on strengthening core businesses, enhancing network initiatives and leveraging international growth opportunities to build for the future and drive further growth and profits. In addition, Sony announced the following key mid-term goals:It will be interesting to see if Sony can pull all of this off. If you'd like to read more, Sony's entire announcement can be found here. Add a comment
- Expand our PC, Blu-ray Disc-related products and component/semiconductor businesses into “trillion yen businesses,” joining LCD TVs, digital imaging (digital cameras and camcorders), game and mobile phones and raising the total number of “trillion yen businesses” to seven.
- Ensure that 90% of our electronics product categories are network-enabled and wireless-capable by the fiscal year ending March 31, 2011 (“FY2010”).
- Roll out video services across key Sony products by FY2010, starting with the summer 2008 launch on the PLAYSTATION®Network.
- Double annual revenue from BRIC (Brazil, Russia, India, China) countries to 2 trillion yen by FY2010.