BDA To Incorporate 3D Technology Into Blu-ray Disc Format
The Blu-ray Disc Association (BDA) today announced its plans for incorporating 3D into the widely successful Blu-ray Disc format. The rapid and enthusiastic consumer adoption of Blu-ray Disc, coupled with the format’s technical capabilities and capacity make it the ideal format for bringing a vibrant 3D experience to consumers.
“The BDA intends to take full advantage of the format’s high bandwidth and capacity to achieve the very highest possible quality 3D experience,” said Victor Matsuda, Blu-ray Disc Association Global Promotions Committee Chair. “Just as Blu-ray Disc has paved the way for next generation, high definition home entertainment, it will also set the standard for 3D home viewing in the future.”
The BDA, comprised of major motion picture studio, IT and consumer electronics companies, is working on a uniform specification to ensure consistent delivery of 3D content across the Blu-ray Disc Platform. The Association is examining a number of criteria and at a minimum, the specification will require delivery of 1080p resolution to each eye and backward compatibility for both discs and players, meaning that 3D discs will also include a 2D version of the film that can be viewed on existing 2D players and 3D players will enable consumers to playback their existing libraries of 2D content.


CDRLabs finishes up the week with a review of Lite-On's new 8x Blu-ray combo drive, the iHES208. This highly anticipated drive is capable of 16x DVD±R, 8x DVD±R DL, 8x DVD+RW, 6x DVD-RW and 12x DVD-RAM writing speeds and can read Blu-ray Discs at speeds as high as 8x. Along with support for HP's LightScribe Direct Disc Labeling system, the iHES208 also features many of the technologies we've come to expect from Lite-On, including more advanced ones like SmartWrite and OverSpeed.