The Storage Products Business Unit of Toshiba America Electronic Components, Inc., a committed technology leader, announces the slim, 7mm two platter MQ02ABF series 2.5-inch 5,400 RPM SATA hard drive disk (HDD). The MQ02ABF series is Toshiba’s first two platter 7mm HDD model, delivering up to 1TB of storage capacity with both the performance and power efficiency required for thin mobile computing applications. Available in 750GB and 1TB, the MQ02ABF HDD series features a rigid chassis design and dual stage head positioning technology.

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“The MQ02ABF series fulfills our customers’ desire for a high capacity 7mm form factor HDD required for today’s thin and light laptops,” said Don Jeanette, senior director of product marketing at Toshiba’s Storage Products Business Unit. “We continue to focus on delivering a wide range of storage devices that enhance the computing experience, and we believe this newest addition to Toshiba’s HDD product line will deliver the features our customers need.”

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HGST, a Western Digital company, today announced that it is shipping its new MegaScale DC 4000.B, a 3.5-inch, 4TB, 6 Gb/s SATA hard disk drive (HDD). As the company's second-generation MegaScale drive, the new MegaScale DC 4000.B has been further optimized based on customer feedback to meet the explosive growth of infrequently accessed data, while balancing the right mix of power, capacity, performance and reliability. As part of a tiered storage strategy, the MegaScale DC 4000.B is designed for low-workload applications such as bulk storage for unstructured or big data, disk-to-disk backup, online archives, or long-term data retention where cost-per-GB, watt-per-GB and GB-per-square foot are critical parameters.

"With the explosive adoption of free email, social networks and Internet services, the capacity requirements for cloud and hyperscale data centers are growing astronomically. These environments are constantly looking for ways to improve their storage infrastructure costs and the bottom line," said Brendan Collins, vice president of product marketing, HGST. "As a leading drive supplier to some of the world's largest cloud data center providers, we understand the demanding storage requirements for low workload applications in these hyperscale environments. With the MegaScale DC 4000.B, we're delivering massive capacity in a low-power, performance-optimized drive to help customers achieve superior capital savings, operational efficiencies and energy conservation in the data center."

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ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, has added another attractive storage gadget to the company’s popular DashDrive Choice family. With a USB 3.0 interface, the HC630 also boasts a gorgeous metal surface with sparkling etched patterns that reflect users’ outgoing style.

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Weighing in at just 160 grams (5.6 ounces), the fashionable, lightweight design of the HC630 is a welcome change from the dark and drab colors that are most often seen on this kind of device. Complementing the eye-catching exterior is an LED indicator that shows the transfer status of the drive. Furthermore, a raised lip around the edges helps protect the surface from scratching when the drive is placed on a flat surface.

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adata_dashdrive_air_ae800.pngADATA Technology has launched the company’s second foray into wireless storage, announcing the release of the DashDrive Air AE800. Incorporating a wireless HDD that can serve data to multiple mobile devices, the AE800 delivers the added functions of power bank and wireless hotspot, simultaneously meeting the most common needs of smartphone and tablet computer users.

Mobile devices continue to surge in popularity, bringing forth a new set of data storage and transmission requirements. The AE800 packs a robust 500 gigabytes of storage, and can stream data to iOS & Android mobile devices through the freely downloaded DashDrive Air Elite App (Apple App Store and Google Play). Wireless enabled desktop computers as well as notebooks can also read and write data easily, providing fast and secure storage either with or without the use of a transmission cable. In wireless mode, up to 3 users can simultaneously stream 1080P video, and up to 5 users can simultaneously stream 720p video.

The AE800 also functions as an easy to operate wireless hotspot, with support for 802.11 b/g/n wireless networking. With the created network bridge, an existing internet connection can be shared by up to 8 devices. Users can access AE800 data and connect to the internet simultaneously.

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Seagate Technology plc, a world leader in storage solutions, today announced that it will be demonstrating its next generation heat assisted magnetic recording (HAMR) technology at CEATEC 2013. Pushing the boundaries of magnetic recording, Seagate’s revolutionary HAMR technology is poised to power an astounding 20 Terabyte drive by as early as 2020.

“The world is generating an astronomical amount of data annually and that data needs to be stored. We are approaching the limits of today's recording technology and with HAMR technology, Seagate is on track to continue to increase areal density delivering hard drives with the lowest cost per gigabyte and reaching capacities of 20TB by 2020,” said Mark Re, Seagate's chief technology officer.

Currently shipping leading-edge shingled magnetic recording technology (SMR), Seagate will continue to push the limits of storage capacities with HAMR in an effort to fulfill the insatiable global demand for storage fueled by cloud and mobile usage. Critical for continued improvement in areal density, HAMR increases storage capacity by heating the medium with a laser-generated beam at the precise spot where data bits are being recorded. When heated, the medium becomes easier to write and the rapid subsequent cooling stabilizes the written data. The result of this heat-assisted recording is a dramatic increase in the recorded density.

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hgst_endurastar_j4k320.pngHGST today announced that it is shipping its new Endurastar J4K320 family, a single-platter hard disk drive (HDD) specifically designed for the automotive infotainment and telematics markets. As HGST's sixth generation automotive HDD, the new Endurastar J4K320 family is based on proven technology, provides the industry's highest automotive HDD capacity at 320GB (220% more capacity than its predecessor) and is built to operate in extreme and varying temperatures and altitudes.

The requirements for automotive-class hard drives are quite different from hard drives designed for personal computers or other stationary consumer electronic devices. These drives must go through a stringent qualification process as in-car manufacture installations or after-market solutions can face the most extreme conditions—from high altitudes in the Alps to searing heat in the Sahara Desert. The Endurastar J4K320 operates at altitudes of up to 5500 meters (18,044.62 feet), supports an operating temperature range of -30°C to +85°C (-22°F to 185°F), and has improved operating shock tolerance of 300G (2ms) and a non-operating shock of 800G (ms) for extra reliability and data protection when driving on damaged or unpaved roads.

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wd_my_book.pngWD, a Western Digital company, has redesigned its popular My Book and My Book for Mac lines of external desktop drives to provide as much as 4 TB storage capacity and enhanced data protection for those who create and collect large volumes of data, video, music and photos.

With USB 3.0 for speed, the new My Book lines are available in 2 TB, 3 TB and 4 TB capacities for the largest content collections. At any point in time, anything can happen to one’s data. Whether it’s a lost notebook or destructive virus, it’s critical to keep data safe and maintain a backup of important documents and valued content.

The new drives’ data protection features are perfect for backing up content collections. WD SmartWare™ Pro automatic back-up software with Dropbox™ integration offers cloud backup capabilities, and the WD Edition of Acronis® True Image™ enables users to execute a full system backup and securely delete digital files and programs.    
      
“The new generation of My Book external hard drives provides greater speed, flexibility, content safety, and system security for our customers,” explains Scott Steffens, general manager of WD’s consumer storage products group. “Consumers are creating, downloading, and storing more digital content than ever before and our line of desktop drives are equipped with capacities and security measures to keep it all backed-up and protected against system disaster, damage or theft.”

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Silicon Power, the world’s leading provider of memory storage solutions today is proud to announce a capacity upgrade on its Ultra-Slim portable hard drive – Diamond D20. With the capacity boost to one terabyte, Diamond D20 does not compromise on its size and still retains its compact design. With the built-in 7mm slim hard drive, D20 is able to keep its slender style while having more storage spaces for data and files.

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Featuring a solid aluminum metal structure and the anti-scratch surface, SP Diamond D20 provides sturdy protection against fingerprints and scratches from day to day use, and it also creates a new sense of digital revolution for the portable storage experience. D20’s exquisite design has won the award of “Computex d&i Awards 2013”, organized by TAITRA (Taiwan External Trade Development Council) and iF (International Forum Design GmbH), and was immediately recognized by users from all over the world.

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Other World Computing (OWC), the world's leading destination for cutting-edge and easy-to-install Mac and PC upgrades and accessories, has expanded its Mercury Elite Pro Dual mini portable hardware-RAID storage product line with two new 3.0TB models, available as 3.0TB RAID-1 (for robust data protection) or 3.0TB RAID-0 (for maximum performance).

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This bus-powered (no AC adapter is required) unit stores a tremendous amount of data safely using RAID technology, or even more data with super-fast access. Featuring hardware RAID-1 (mirrored) redundancy for data protection or RAID-0 (striped) for maximum throughput, the Mercury Elite Pro Dual mini contains two 2.5" hard drives or OWC Mercury Electra 6G SSDs for up to 3.0TB of capacity. A "quad interface" of FireWire 800, FireWire 400, USB 2.0, and eSATA connections delivers data transfer speeds of up to 300MB/s with Mac and PC computers.

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Seagate Technology plc, a world leader in storage solutions, today announced it has shipped over one million drives using shingled magnetic recording (SMR). SMR is the next generation in storage technology and is critical for continued improvement in areal density (the amount of data that can be stored on a single disk) to support global growth in cloud and mobile usage. The SMR generation of storage technology is expected to power gains of up to 25 percent.

“With nearly 7 billion inhabitants on earth we are creating an astounding 2.7 Zettabytes of data a year and as such are rapidly approaching the physical limits of how much can be written on a single conventional hard disk drive,” said Mark Re, Seagate’s chief technology officer. “With SMR technology, Seagate is on track to improve areal density by up to 25 percent or 1.25TB per disk, delivering hard drives with the lowest cost per gigabyte and reaching capacities of 5TB and beyond.”

The last technology transition, perpendicular recording, improved areal density by arranging the bits in a perpendicular fashion, thereby enabling narrower data tracks and read/write heads. Due to physical limitations read/write heads cannot become smaller. The most reliable option to improve areal density is to change the way data is written to the drive.

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