World leading flash memory manufacturer and brand Silicon Power realizes how individuals can’t help to speak for themselves; thus, for those who dare to show their capricious personality, Blaze B10, the market’s first USB 3.0 flash drive with color-changing pattern according to temperature, is born!

With USB 3.0 super speed interface, Blaze B10 boasts a remarkable read speed up to 70 MB/s. Compared to conventional USB 2.0 with 480MBps, USB 3.0 carries the bandwidth of up to 5Gbps. Based on real-world test results, transfer time of high definition data files such as videos, photos, music, etc is significantly reduced, making instant carrying and sharing rich digital contents quicker and easier.

In addition to the USB 3.0 features, Blaze B10 is especially designed for expressive individuals who are playful and bold with their portable storage devices. Smooth curves at two ends of its body get B10 a chic look while its surface is given a special finish for scratchproof and fingerprint-free purpose. Its front is designed with futuristic geometric pattern using heat-sensitive ink; color of the pattern will gradually change from Turkish blue to blazing red according to operating temperature of the drive, adding personality, style and fun to data transferring. Furthermore, Silicon Power includes a heat-sensitive sticker on B10 retail packaging for users to test out the cool color-changing effect of Blaze B10.

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Transcend Information, Inc., a worldwide leader in storage and multimedia products, today introduced two new high-capacity portable hard drives: the SuperSpeed USB 3.0-powered StoreJet 25H3P and the standard USB 2.0-powered StoreJet 25H2P. Both models boast 1TB of storage capacity, and come bundled with Transcend’s advanced new Transcend Elite data management software, which allows modern users to keep their rich digital content organized, protected and up-to-date.

Housed in a robust shockproof case, the newly released StoreJet 25H3P and StoreJet 25H2P drives offer extra capacity for more downloads and files and provide the highest level of protection against accidental drops. Besides incorporating a brilliant purple anti-slip rubber enclosure, the new models include a reinforced hard casing that evenly distributes the force of an impact, and an internal hard drive suspension damper as a last line of defense. Both two drives have passed the rigorous U.S. military drop-test tests, making them one of the most robust portable hard drives in the market today.

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Tapping into the high performance potential of the USB 3.0 interface with the convenient form factor of a standard flash drive, the Verbatim Store ‘n’ Go USB 3.0 Flash Drive offers extreme speed, large capacity and plug-and-play operation. The unit supports transfer rates of up to 70MB/sec Write and 120MB/sec Read on USB 3.0 host systems. Verbatim Store ‘n’ Go USB 3.0 Flash Drive is available in capacities of 16GB, 32GB and 64GB. It is available in stores in April 2011.

The Verbatim Store ‘n’ Go USB 3.0 Flash Drive comes with a push and pull design that does not only protect the connector but also makes an extra protective cap unnecessary. Compatible with Windows, Mac and Linux operating systems, the drive also works with USB 2.0/1.1 ports.

“USB 3.0 drives make a lot of sense because they are 100 percent compatible with USB 2.0 and offer far superior speeds to devices that have USB 3.0 ports,” said Hans Christoph Kaiser, Business Development Manager Flash Verbatim EUMEA. “We are expecting the bulk of the premium USB flash storage market to migrate to USB 3.0 within the next 18 months.”

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Kingston Digital, Inc. today announced the DataTraveler 4000-M Managed (DT4000-M) USB Flash drive, a fully managed version of the company’s DataTraveler 4000 product. Specifically developed and priced for enterprise deployments, the FIPS-certified DT4000-M leverages SafeConsole for Kingston server software from BlockMaster® to deliver best-in-class USB protection, flexibility and centralized management control at an affordable cost.

The Ponemon Institute released data last month highlighting that data breach costs are skyrocketing. Specifically, monetary loss related to mobile devices for US-based organizations surveyed rose 15 percent year-over-year to $258 per record. Data from other industry sources show a 400-percent year-over-year increase in lost USBs during 2010, with 1 in 10 employees losing a USB drive containing corporate info. Additionally, a recent survey from BlockMaster found that 76 percent of workers plug unknown USB drives into their company laptops, exponentially increasing the risk of passing on viruses and malware to their corporate networks.

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