A Capacity breakthrough, Power Quotient International (PQI), a global top 10 flash memory brand, unveiled its 2.5” portable hard disk drive H567L/V at the beginning of this year. The launch caused a sensation in the market, and has generated much favorable attention.

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In mid-2011, in response to high consumer demand, PQI has optimized the capacity specifications of its disk drives, H567L and H567V, which support USB 2.0 and USB 3.0 transfer interfaces respectively, by raising their capacity to 1TB. The new storage option satisfies the need of users for higher storage capacity for unhindered storage of images, high resolution videos and confidential documents.

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ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today announced the launch of the NH13 portable hard drive. Geared towards business and professional users, the NH13 sports a USB 3.0 interface and a classic metallic finish.

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For users of netbooks and USB compatible mobile devices, the NH13’s stylish color options: glossy black and lustrous silver, make it an ideal digital accessory that adds class to any ensemble. The sleekly designed aluminum case provides scratch resistance and a sophisticated touch to data mobility.

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wd_my_book_studio.jpgWestern Digital today announced that its newest generation of the popular My Book Studio external hard drives are designed for use with Mac computers and Apple Time Machine. Now available with a 3 TB storage capacity, the new design features a brushed aluminum casing to match the appearance of a Mac computer, and also serves to keep the drive cool while in use. The aluminum exterior, combined with its WD Caviar Green drives, eliminates the need for an internal fan to reduce drive noise and extend the life of the drive. Although formatted for Mac computers, the My Book Studio external hard drives can also be reformatted for PCs.

The My Book Studio external hard drive includes all the features and benefits that have made it one of the favorites among creative professionals and Mac computer enthusiasts, including its fast and flexible FireWire 800/400 and USB 2.0 interfaces, user-controlled automatic backup software and drive management, password protection and hardware encryption. Shipping in capacities of 1 TB, 2 TB and 3 TB, the My Book Studio drive includes the WD Caviar Green series of internal hard drives with WD GreenPower Technology.

"WD has updated the design of its My Book Studio drive while providing natural cooling features delivered by the new aluminum enclosure," said Jim Welsh, executive vice president and general manager of WD's branded products and consumer electronics groups. "The drive will maintain all the features that are important to the creative community, including high speed FireWire 800 and adding large capacities up to 3 TB."

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Toshiba Corporation today announced that it will establish two new technology development centers for hard disk drives (HDD). The "HDD Advanced Technology Center" will seek to accelerate development of higher density technology and the "HDD Manufacturing Technology Center" will develop enhanced manufacturing capabilities. Both will open on July 16th. Toshiba will cooperate in the development work with TDK Corporation, which manufactures magnetic heads, and Showa Denko K.K., a disk media manufacturer.

In 2004, Toshiba led the industry in introducing perpendicular magnetic recording technology (PMR), now the dominant technology for high areal density HDD, and in doing so realized significant advances in hard disk drive capacity. However the physical limit of PMR is widely recognized at around 1.6Gbit/mm2 (1Tbit/in2) and densities beyond that will require further technology breakthroughs.

Toshiba, in cooperation with TDK and Showa Denko, is establishing an HDD Advanced Technology Center to focus on innovation in future generations of higher capacity HDD by investigating promising technologies, including energy-assisted technologies and bit pattern technology.

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Porsche Design Group and LaCie announce the latest technology to join the luxury brand’s exclusive P´9000 electronics category: the LaCie Porsche Design Mobile (P’9220) and Desktop (P’9230) Hard Drives. The new storage accessories represent cutting-edge USB 3.0 technology, sleek aluminum frame, and puristic design.

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Since 2003, LaCie and Porsche Design have worked closely to deliver products that are technically inspired, delivering flawless functionality in its purest form. The luxury brand and the leading technology company compliment the other, with technical influence from LaCie, together with an exclusive and timeless shape presented by Porsche Design.

“For 20 years LaCie has introduced products that influence and fit right into our digital lives,” says Dr. Juergen Gessler, CEO of the Porsche Design Group. “Since 1972 the Porsche Design luxury brand embodies that philosophy in everything that we have created, bringing a sense of quality and luxury to every single Porsche Design product. We are pleased to introduce a product that resembles superior form and functionality.”

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